Moonlogic
and Pogo! Announce Seamless Integration
Between First-of-its-kind Music Software and Portable
Audio Player
Breakthrough MoodLogic
Technology Provides Embedding of Artist Information
for PoGo's RipFlash Recordable Digital Audio Players
San Francisco, CA., and Brea, CA., November
18, 2002 - MoodLogic and PoGo! announced
today seamless integration between MoodLogic's first-of-its-kind
digital music recognition and mixing software and
PoGo!'s RipFlash™ line of Recordable
Digital Audio Players.
PoGo! RipFlash players feature unique encoding
(recording) technology, and, using a line-in connector,
allow users to directly create MP3 files from any
audio source, such as a portable CD player. The
RipFlash player automatically detects gaps between
song tracks and creates individual MP3 files for
each song.
Users can then connect the RipFlash to a PC and
use MoodLogic to upload the MP3 files to their hard
disks. MoodLogic uses breakthrough technology to
recognize each track based on its audio properties
and assign correct artist and song title information.
"Having good artist and song information is
crucial to getting full enjoyment out of your MP3
player," said Chris Pirkner, Vice President
of Business Development for MoodLogic. "This
ensures that you don't have to scroll through song
after song by 'various artists.' You can instead
easily find the songs you want. MoodLogic then takes
recognition to the next level, providing genre,
tempo, release year, and mood information, letting
users put together custom mixes to transfer back
to the RipFlash."
Using the bundled version of MoodLogic, users can
quickly and easily transfer songs and custom mixes
to the RipFlash by intuitive drag and drop operation.
Users can upgrade to access the MoodLogic service
for them to recognize, organize, and mix their entire
digital music collections on their PCs.
"The MoodLogic file identifying feature is
truly amazing technology and was just what we were
looking for as a software solution for RipFlash"
says Bob Fullerton, PoGo's Director of Product Marketing.
"The consumer is rewarded with a RipFlash that
is even easier to use since we have eliminated the
need for manual editing of the file name and track
information."
MoodLogic is bundled with select RipFlash models
and a plug-in for the RipFlash DX is available at
both company web sites. Plug-in's for other RipFlash
models will be available shortly.
About MoodLogic, Inc.
MoodLogic, Inc. is a leading provider of technology
solutions that enable audio device manufacturers
to provide superior entertainment experiences to
their consumers. The company's core offering is
its digital music recognition technology and its
proprietary metadata service. The MoodLogic database
covers both basic and extensive attributes for millions
of songs. These attributes include correctly and
consistently spelled artist names and song titles
as well as dozens of detailed perceptual attributes
such as genre, sub-genre, mood, tempo, release year,
and others. Applying MoodLogic metadata to a digital
music collection unlocks powerful features that
lead to a compelling user experience. The main benefits
are automatic music organization, effortless mix
generation, ID3 tag fixing and file management.
MoodLogic licenses its technology and services to
consumer electronics manufacturers and offers its
own consumer application for mutually benefitial
partnerships. MoodLogic was founded in 1999 and
is based in San Francisco, California.
For more information about MoodLogic, Inc., contact
Chris Pirkner at 415-284-1601 x20 or chris@moodlogic.com.
About PoGo! Electronics
Pogo! Electronics Inc. is the collaborative effort
of industry veterans who are known leaders in the
consumer electronic space. Corporate headquarters
for PoGo! Electronics and home base for sales and customer
service is located in La Mirada, California, with all
manufacturing of product done in Asia with engineering
teams in both locations. www.pogoelectronics.com.
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